Tips for Optimizing your WordPress Website



The average time that it takes for your website to load influences its success. If your site is slow, visitors will click the exit button even before it loads. The performance of your site also affects the rankings in search engines. To get a higher ranking in any search engine, you need to redesign your site and reduce load time. These are the techniques that you should employ to optimize your site in a manner that increase traffic.

  1. Use a fast WordPress thematic

Have a page that is well designed, ensures that you have the right coding and your images are well designed. Failure to do this will add unnecessary weight to your site. Having a WordPress theme with few megabytes in size is common. Having such a design will increase the time taken to load your page.

To be safe, choose a design that has been optimized for mobile phones, tablets, and desktops. Search engines are known to favor responsive pages as they make sure that all the pages have a common URL. Adaptive designs that are specifically made for mobile phones can raise the experience of the user.

Unfortunately, most of the theme developers will optimize their demo website and then use content delivery and be caching. As such, you are unable to know how the WordPress design is just before making use of it.

  2. Empty your trash

The WordPress 2.9 has introduced the trash system. When an image, content or even a comment has been deleted from your post, the item is sent to the trash. From here, you have two options; you can either delete the content permanently or restore it to the drive. It is a good system that allows you to get back something that was mistakenly or intentionally removed.

In as much trash is good, keeping a lot of it creates unnecessary room in the database. The bigger the database, the slower it is to retrieve a file. By default, WordPress will automatically delete all trash within 30 days. You have the option of modifying this and adding new items or instructions.

3. Optimize your images

Using an image is the best way of reducing a very long narration. They are also highly shared on social media than a plain message. In websites, however, they contain a high number of pages, as such taking up too much of the space. As such pages with a high number of images tend to take a longer time load than the one with few items.

To avoid confusion or a misunderstanding, optimize the images that you will be using for the internet before uploading them. Most of the photo editing software will allow you to do this via “safe Web option.” If you have already uploaded files, use the WP Smush it. The application utilizes the API to strip Metadata from the JPEG files and convert the GIF images directly to a JPEG photo.

If you are not ready to sacrifice the quality of your photos, check out the Lazy load. Their plugin allows the images to be uploaded the next time the user is connected. This goes a long way in reducing the average loading time.

4. Consider not using the official social media platforms

For most people and most website owners, they are just concerned with what can be observed by checking the search engine traffic. This is the main reason why the social media sharing platforms are so much dependent on website designs. Having an official sharing website is the best strategy as they clearly give the number of shares that each page had. Official sharing services and WhatsApp allows for easier load time due to the external calls that are made.

5. Get the right

The most crucial aspect when optimizing your website is the use of the best hosting plan. Ensure that your system can process the HTTP requests together with the My SQL commands. All these should be done within the shortest time possible.

Your performance service should be in a position to inform you the exact response time in your server. The best and recommend way is to put your test against that of your competitors and so on. For example, if you lead the photography blog, you need to test and compare how the server that you are using communicates with your niche.

In most cases, the hosting companies are not the cause. You may be having an excellent hosting company, but get results especially when the server is underpowered. Customers who use shared hosting will have the slowest loading time as one server holds all the websites. When getting the best hosting plan, do not buy because of the cost price, but the face value attached to that item

6. Monitor your plugins

Before you install any plugin on your accounts, ask yourself, whether it is important or not. Installing plugins are one of the reasons why the WordPress website is slow. The more you install plugins without consulting, the higher the probability of facing management crisis. Certain plugins are known precisely to slow down the software. They may result from wrong bar coding, upgrading the system and very persistent calls.



Optimizing your website is no longer a decision to make; with the search engines emphasizing much on the speed of the high wages speed. For you to optimize your WordPress website, you must have good work relations and have rights to access content delivery networks and caches. If your site still takes the time to load, you need an improved server or have a back end code optimizations that make a real difference.

For additional visit for more information on applying SEO tactics on WordPress.